Wednesday, 11 February 2009

farm tourism cooperation in Taiwan

Farm tourism cooperation in Taiwan
Ming-huang Lee

From chapter 12 of Rural Tourism and Sustainable Business
Edited by Derek Hall, Irene Kirkpatrick and Morag Mitchell,2005
channel view publications

Development of PYO Farms
Pick-your-own(PYO)farms are farms open for tourists to pick,taste and purchase agricultural products and enjoy their holiday in the farm landscape. Farmers sale their products to the tourists directly instand of to the market.What's more , these kind of farms provide some entertainment like BBQ,and other facilities as well as restaurant services or home-stay to meet the needs of tourists. Tourists can enjoy picking,tasting and buying what they want in the farm. What's more, they can enjoy the activities held by farm. These kind of farm have increased the income of farmers and developed the agriculture. On the other hand, they face some big challenges,such as problems of the marketing of farm landscape,the sustainable planning, management of PYO farms, the future development of next generation,cooperation between the farm holders.

This chapter has discussed the evaluation criteria for establishing a PYO farm,the diversification of different crops and opening periods of PYO farms Taichung county. There are two cases study of managing a restaurant and accommodation in the PYO farms. All these discussions push out the requirement of establishing a PYO organisation to manage the PYO farms to catch up the pace of international market and to develop the sustainability of PYO farms.

It is an interesting and argent topic to develop the PYO farms. It can be seen that we need a efficiency organisation to manage these farms, but which party or benefit representative will lead the organisation? Government or non-government organisation? Can they represent all the farmers benefits? There are not every farm family want to join the group,they prefer to manage their farm land by themselves. They just want to enjoy their life without tourism interrupt. Does this tendency of building up PYO farm really enhance their livelihood? All these problems I want to argue need further and deeper discussion.

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